Trademark Dictionary
In trademark law, "detriment to earlier mark" refers to a situation where the use of a later trademark could harm or damage the distinctiveness or reputation of an earlier trademark that is already in use. The use of a later trademark may lead to confusion among consumers, dilution of the earlier mark's distinctiveness or tarnishment of its reputation.
Detriment to earlier mark is one of the relative grounds for refusal of a trademark application. It is assessed by examining whether the later trademark is similar to an earlier trademark that is already registered or being used, and whether the use of the later trademark could harm the distinctiveness or reputation of the earlier trademark.
There is a myriad of reasons why trademark registration is of a crucial importance for the providers of nutritional supplements. This article presents a concise summary of 12 key reasons why every company in the nutritional supplements sector should think about registering for a trademark.
With the recent rise of luxury resale, we can also see increased counterfeit products, with fashion brands being a favourite target. As the trend is likely to continue in the upcoming years, the fashion industry faces an increased risk of facing even more losses due to fake luxury merchandise. How can fashion brands protect themselves and ensure cosumers are getting authentic product?
Filing for trademark registration is something anybody can do with a single online application. Many business owners, however, decide to wait with trademark registration because the process can appear quite complicated at first sight. Applying without a legal representative can be a difficult and time-consuming process. Mistakes and errors are easy to make and can lead to weak trademark protection or the rejection of your trademark registration altogether.
